MOVING BBC3 from Broadcast to Digital
As part of a team at Red Bee Media/Ericsson I worked on creative development, design and animation of stings/idents using their newly rebranded BBC Three logo.
We were briefed with developing the idents, going down the route of short/sharp gif-style animations and loops. These needed to reflect both the channel's programming, its move online and its youthful, progressive attitude.
BBC3 Idents has being awarded with a PromaxUK SILVER AWARD to "the best on air Idents (out of house)"
CLIENT - BBC3
STUDIO - RED BEE MEDIA/ERICSSON
CREATIVE DIRECTOR - Jane Fielder
DESIGN DIRECTOR - Claire Powell
PRODUCER - Sally Rawlings
DESIGNER/ANIMATORS - David Farquharson, Jun Iwakawa, Enric Rodriguez, Jose Blay, Javi Marti
EDITORS - Jun Iwakava, Javi Marti
MY ROLE - R&D, Design, Motion design and animation. 2D & 3D, Editing.